Press Release: New Book release: Unchain Your Greatness

FOR IMMEDIATE RELEASE                                                                                                     Press Release

New book provides a blueprint to unchain one’s greatness

Unchain Your Greatness: Explore, Enact, Endure, and Emancipate your greatness to the fullest by Assegid Habtewold is now available on Amazon. Based on the greatness journey of many great ones from diverse cultures, generations, and fields, the author codified the four common stages the great ones passed through to unchain their greatness. He also provided the main findings the great ones uncovered from their exploration, the bold actions they took to translate their discoveries into realities, the challenges they faced, the setbacks they outlasted, and their mindset that allowed them to cross the finish line, empty themselves, and ultimately leave enduring legacies.

Silver Spring, MD, July 16, 2018 (Success Pathways Press)

This book is a follow-up to ‘The Highest Level of Greatness: Purpose-oriented, Vision-centered, and Values-driven greatness’, which was published last year in November. The latter defined the true meaning of greatness, the different levels of greatness, and how to attain the highest level of greatness by knowing self and discovering one’s purpose, envisioning the accomplishment of the purpose, and embracing certain core values and demonstrating unwavering commitment to these values.

When asked why he wrote the follow up book, Dr. Habtewold responded, “I strongly believe that achieving greatness isn’t a mystery. It’s predictable. There hasn’t been any accidental great one in our history. Regardless of their unique passion and destiny, the great ones followed the same path. They embraced some timeless principles, and there were also some necessary steps they took to emancipate their greatness to the fullest. That is why I codified the four straightforward stages, which I call the 4E’s, great women and men from diverse religions and age groups passed through to unchain their greatness.” However, he admitted that many myths and faulty beliefs discourage the overwhelming majority of us from thinking about it, let alone to claim our birthright of greatness. He further explained, “Those of us who dare to take the first step in unchaining our greatness, we don’t spend enough time to explore. Those of us who explored and discovered who we truly are and our assignment in life, we don’t act on our discoveries. Even those of us who took bold actions, we give up too easily and quit too soon when the going gets tough. In short, we self-defeat ourselves, and thus, fail to follow in the footsteps of the great ones before us.”

This book is written to anyone from anywhere in the world who would like to tap into his/her potential, serve their respective community, organization, and the human race at large with extraordinary commitment and excellence during their lifetime. The book guides them on the greatness continuum. It equips them with great insights. It shows readers on how they can give their best and die empty, and impact this and generations to come by unleashing the greatness chained within.

Habtewold also shared his own humble personal journey as a student of greatness, which began in the early 90’s from one of the poorest villages in Ethiopia. He is grateful that he took some of the steps of the Unchaining Your Greatness process. He professed, “Though I’ve not yet done, I feel lucky for being able to pursue my lifetime assignment- restoring the greatness of humanity one person at a time. That is why I’ve written two books on the theme greatness, and will continue to empower others to attain greatness in their own unique way.”

The author encourages readers to learn from the greatness journey of the great ones, and also embrace the model they adopted. Habtewold stressed, “You don’t need to reinvent the wheel. You just need to adopt this model, customize it to fit your objective conditions. Use it as a roadmap as you pursue your passion, tap into your full potential, serve your community using your unique talent and gifting. If you do so, you’re a candidate to change the world for good and impact your immediate and future generations by unchaining your greatness to the fullest. Learn from the mindset, attitude, and approaches the great ones used until they unchained their greatness.” He further emphasized,As far as one follows the path the great ones followed, each and every individual has a chance to attain greatness during his/her lifetime, before phasing out from this planet.

Unchain Your Greatness narrated many exciting stories of individuals from diverse cultures such as Abraham Lincoln, Nelson Mandela, Steve Jobs, Martin Luther King Jr., Simeon the devout, Lee Kuan Yew, Thomas Jefferson, Mamoudou Gassama, Barack Obama, Abiy Ahmed, King David, Tariq ibn Ziyad, Jesus, Joan of Arc, Teddy Afro, Myles Munroe, Les Brown, Kahlil Gibran, Hellen Keller, Apostle Paul, Willie Jolley, Bill Gates, Harriet Beecher Stowe, Maya Angelou, Mother Theresa, Eleanor Roosevelt, Mourning, Billie Jean King, Daniel Bryan, Hyvon Ngetich, Thomas Edison, Garth Alfred Taylor, Billy Graham, Columbus, Michael Dell, Wallace D. Wattles, and Ralph Boston. From these great stories, readers could be able to learn on how the great ones explored and discovered what predisposed them to become great, enacted on their discoveries, endured continual setbacks, crossed the finish line, poured themselves like a drink offering, built strong institutions, raised successors, and left lasting legacies.

Last but not least, the book is dedicated to the new Prime Minister of Ethiopia- Dr. Abiy Ahmed. On the two pages dedicated to this emerging great one, the author showed on how Ahmed has followed the Unchaining Your Greatness process discussed in his book. He wrote, Though he hasn’t yet completed the whole process, he has advanced on the process heading to finish it strong. He embodies almost everything I write and speak about leadership. He is a great example of the greatness concept that I’ve been evangelizing. From his past performances, speeches, interviews, and the actions he has taken since he took office, there remains no question he explored and discovered who he truly is, his passion, the unlimited potential he carries, and his life’s purpose. He is also visionary and values-driven. Ahmed has done his homework, envisioned taking the highest office in the land, and proactively prepared to serve his nation with extraordinary excellence.”

Book Information:

Title: Unchain Your Greatness

Subtitle: Explore, Enact, Endure, and Emancipate your greatness to the fullest

Publisher: Success Pathways Press

Author: Assegid Habtewold

ISBN (print): 978-1-947524-04-0

ISBN (Kindle): 978-1-947524-05-7

Published: July 2018

Pages: 184

Genre: Self Help, Personal Development, and Success

About The Author:

Dr. Assegid Habtewold is a coach, speaker, and facilitator at Success Pathways, LLC. He is also the host of ‘Pick Yourself Up’ show that airs on Channel 16. Assegid serves diverse clients including some government agencies, major corporations, and community organizations. He is the author of four books. His latest book is entitled ‘The Highest Level of Greatness: purpose-oriented, vision-centered, and values-driven greatness’.

You can order both the Kindle and Print versions of the book from Amazon.

For more information, review copies, or interviews, please contact:

Assegid Habtewold

P.O. Box 10136

Silver Spring, MD 20914

Email: or

Tel: 703-895-4551



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